CHALLENGE
National Bank felt they were left behind and needed to play catch up on theo mobile Banking. So they worked on the app but how do they launch this App in a noisy market?
IDEA
“We Took on the challenge and created the Natman Character. A super hero who saves each and every person he can, by connecting them witheir bank when they are in a Jam.
We also backed this up with influencers
”
RESULTS
“10,000 accounts opened in 2 weeks
110,000,000 Impressions on Social Media
Brand Awareness Improvement by using influencers”